Safety Topics Safety Topics Bicycle Safety Child Safety Distracted Driving Drug-Impaired Driving Drunk Driving First Responder Safety Motorcycle Safety Older Driver Safety Pedestrian Safety Rail Grade Crossing School Bus Safety Seat Belt Safety Speeding Teen Driver Safety Vehicle Safety View All Breadcrumb Safety Topics Drunk Driving Buzzed Driving Is Drunk Driving Fourth of July Fourth of July About Facts Messaging Graphics Resources About Key Dates:July 1-7: Fourth of July CampaignJuly 4: Fourth of JulyRelevant, timely and seasonal messaging can help boost traffic safety communication efforts. We offer themed material for the Fourth of July that encourages people to not get behind the wheel after drinking and to plan for a safe, sober ride home. Facts Fourth of July StatsIn 2022, 487 people died in traffic crashes during the Fourth of July holiday period. 40% (196) of those fatalities occurred in drunk driving crashes. Of those who died in drunk driving crashes, 27% were in a crash involving at least one driver or motorcycle operator with a blood alcohol concentration at or above .15 g/dL — almost twice the legal limit in almost every state. From 2018 to 2022, there were 2,228 traffic crash fatalities during the Fourth of July holiday period.1,414 of those fatalities were a driver. 39% (545) of those drivers were drunk. The 21-34 age group had the highest percent (50%) of drunk drivers.More StatsFor general drunk driving statistics, visit our drunk driving section.For facts translated in Spanish, visit NHTSA.gov/Espanol. Social Media Sample social media posts are available for you to use on your various social media platforms, including Facebook, X and Instagram. This social media playbook contains sample social media content. Download this guide for instructions on posting the below playbook graphics to Facebook, X and Instagram. The content is designed for easy posting and seamless integration into your current social media strategy. Additional sample social media posts are also available for download. Images often help boost the engagement on social posts. Our image library, linked below in the Resource section, has a variety of images that you can associate with these sample social media posts. Social Media Messages | English Social Media Messages | Spanish Talking Points We've prepared talking points related to this topic. After downloading, we encourage you to add local stats and facts to the document. Talking Points | English Talking Points | Spanish Earned Media We've produced sample news releases that can be used for media outreach. Sample News Release | English Sample News Release | Spanish Message Boards BUZZED DRIVING IS DRUNK DRIVING DRIVE SOBER JULY 4TH AND EVERY DAY 4TH OF JULY DRIVE SAFE DRIVE SOBER THANK YOU FOR DRIVING SOBER AMERICA DRIVE SOBER FOR AMERICA THIS JULY 4TH AMERICA LOVES SOBER DRIVERS HAPPY JULY 4TH NO TRAGEDIES ON OUR ROADS DRIVE SOBER Download All Text Graphics Asset Type English | Static Be A Hero | Static | English 1200x1200 | Facebook, X, Instagram PREVIEW DOWNLOAD Revere | Static | English 1200x1200 | Facebook, X, Instagram PREVIEW DOWNLOAD English | Animated Be a Hero | Animated | English 1200x1200 | Facebook, X, Instagram PREVIEW DOWNLOAD Be a Hero | Animated | English 1080x1920 | vertical video PREVIEW DOWNLOAD Revere | Animated | English 1080x1920 | vertical video PREVIEW DOWNLOAD Revere | Animated | English 1200x1200 | Facebook, X, Instagram PREVIEW DOWNLOAD Spanish Se Valiente | Animated | Spanish 1200x1200 | Facebook, X, Instagram PREVIEW DOWNLOAD Se Valiente | Static | Spanish 1200x1200 | Facebook, X, Instagram PREVIEW DOWNLOAD All social media platforms accept 1200x1200 graphics. If you need additional sizes send a request to Feedback-TSM@dot.gov. Additional Resources NHTSA Image Library: Alcohol-related imagesResources: Drunk Driving Resources: Buzzed Driving Is Drunk DrivingSign up to get campaign updates via email from Traffic Safety Marketing
Safety Topics Safety Topics Bicycle Safety Child Safety Distracted Driving Drug-Impaired Driving Drunk Driving First Responder Safety Motorcycle Safety Older Driver Safety Pedestrian Safety Rail Grade Crossing School Bus Safety Seat Belt Safety Speeding Teen Driver Safety Vehicle Safety View All Breadcrumb Safety Topics Drunk Driving Buzzed Driving Is Drunk Driving Fourth of July Fourth of July About Facts Messaging Graphics Resources About Key Dates:July 1-7: Fourth of July CampaignJuly 4: Fourth of JulyRelevant, timely and seasonal messaging can help boost traffic safety communication efforts. We offer themed material for the Fourth of July that encourages people to not get behind the wheel after drinking and to plan for a safe, sober ride home. Facts Fourth of July StatsIn 2022, 487 people died in traffic crashes during the Fourth of July holiday period. 40% (196) of those fatalities occurred in drunk driving crashes. Of those who died in drunk driving crashes, 27% were in a crash involving at least one driver or motorcycle operator with a blood alcohol concentration at or above .15 g/dL — almost twice the legal limit in almost every state. From 2018 to 2022, there were 2,228 traffic crash fatalities during the Fourth of July holiday period.1,414 of those fatalities were a driver. 39% (545) of those drivers were drunk. The 21-34 age group had the highest percent (50%) of drunk drivers.More StatsFor general drunk driving statistics, visit our drunk driving section.For facts translated in Spanish, visit NHTSA.gov/Espanol. Social Media Sample social media posts are available for you to use on your various social media platforms, including Facebook, X and Instagram. This social media playbook contains sample social media content. Download this guide for instructions on posting the below playbook graphics to Facebook, X and Instagram. The content is designed for easy posting and seamless integration into your current social media strategy. Additional sample social media posts are also available for download. Images often help boost the engagement on social posts. Our image library, linked below in the Resource section, has a variety of images that you can associate with these sample social media posts. Social Media Messages | English Social Media Messages | Spanish Talking Points We've prepared talking points related to this topic. After downloading, we encourage you to add local stats and facts to the document. Talking Points | English Talking Points | Spanish Earned Media We've produced sample news releases that can be used for media outreach. Sample News Release | English Sample News Release | Spanish Message Boards BUZZED DRIVING IS DRUNK DRIVING DRIVE SOBER JULY 4TH AND EVERY DAY 4TH OF JULY DRIVE SAFE DRIVE SOBER THANK YOU FOR DRIVING SOBER AMERICA DRIVE SOBER FOR AMERICA THIS JULY 4TH AMERICA LOVES SOBER DRIVERS HAPPY JULY 4TH NO TRAGEDIES ON OUR ROADS DRIVE SOBER Download All Text Graphics Asset Type English | Static Be A Hero | Static | English 1200x1200 | Facebook, X, Instagram PREVIEW DOWNLOAD Revere | Static | English 1200x1200 | Facebook, X, Instagram PREVIEW DOWNLOAD English | Animated Be a Hero | Animated | English 1200x1200 | Facebook, X, Instagram PREVIEW DOWNLOAD Be a Hero | Animated | English 1080x1920 | vertical video PREVIEW DOWNLOAD Revere | Animated | English 1080x1920 | vertical video PREVIEW DOWNLOAD Revere | Animated | English 1200x1200 | Facebook, X, Instagram PREVIEW DOWNLOAD Spanish Se Valiente | Animated | Spanish 1200x1200 | Facebook, X, Instagram PREVIEW DOWNLOAD Se Valiente | Static | Spanish 1200x1200 | Facebook, X, Instagram PREVIEW DOWNLOAD All social media platforms accept 1200x1200 graphics. If you need additional sizes send a request to Feedback-TSM@dot.gov. Additional Resources NHTSA Image Library: Alcohol-related imagesResources: Drunk Driving Resources: Buzzed Driving Is Drunk DrivingSign up to get campaign updates via email from Traffic Safety Marketing
United States Department of Transportation