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Buckle Up. Every Trip. Every Time.

About

Social Norming Campaign

Buckle Up. Every Trip. Every Time. is a year-round social norming campaign that focuses on seat belt use. This page has resources that can be used year-round to encourage drivers and their passengers to always wear a seat belt. 

Many assets are available in English and Spanish. Share this information with partner organizations to help spread the message across all communities.

Thanksgiving

During the Thanksgiving holiday, you can use many of the resources available on this page to increase your seat belt safety messaging. In addition, stats and assets specific to the holiday are available. 

Thanksgiving Stats

  • During the Thanksgiving holiday weekend in 2022 (6 p.m. on Wednesday, November 23, to 5:59 a.m. on Monday, November 28), there were 326 passenger vehicle occupants killed in traffic crashes across the nation, and 43% (141) were unrestrained. 
  • Not wearing a seat belt proved to be deadly at any time of the day during the holiday weekend: 47% of those killed in nighttime crashes were unbuckled, and 38% of those killed in daytime crashes also were unbuckled. 
  • Yearly national statistics related to this topic are available in our Seat Belt Safety section.
     

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Asset Type

English
Thanksgiving | Give Thanks | English 1200x1200 | Facebook, X, Instagram
Thanksgiving | Give Thanks | Animated | English 1200x1200 | Facebook, X, Instagram
Thanksgiving | Give Thanks | Animated | English 1080x1920 | Vertical Video
Thanksgiving | This That | English 1200x1200 | Facebook, X, Instagram
Thanksgiving | This That | Animated | English 1200x1200 | Facebook, X, Instagram
Spanish
Thanksgiving | Spanish 1200x1200 | Facebook, X, Instagram
Thanksgiving | Animated | Spanish 1200x1200 | Facebook, X, Instagram
Thanksgiving | This That | Animated | Spanish 1200x1200 | Facebook, X, Instagram
Thanksgiving | This That| Spanish 1200x1200 | Facebook, X, Instagram

Talking Points

We've prepared talking points related to seat belt safety. After downloading, we encourage you to add local stats and facts to the document.

 

Facts

National statistics related to this topic are available in our Seat Belt Safety section.

Graphics

Asset Type

English
Climber | English 3 sizes
Broken Glass | English Animated
Car Wreck | English Animated
Spanish
Climber | Spanish 3 sizes

Ads

Asset Type

Banner | English
Mountain Climber | English Banner | 4 sizes
Hang Glider | English Banner | 4 sizes
Spider | English Banner | 4 sizes
Banner | Spanish
Mountain Climber | Spanish Banner | 4 sizes
Hang Glider | Spanish Banner | 4 sizes
Spider | Spanish Banner | 4 sizes

Additional Resources